Individual Assignment Essay Example for Free

Singular Assignment Essay Figure out which level of measurement†ostensible, ordinal, stretch, or ratioâ€is utilized in the accompanying models. The Association of Accountants is leading an overview to decide the positioning of the main 100 bookkeeping firms on the planet. Ordinal what number years did it take you to gain your professional education? Proportion On a survey which requests sex, guys are coded as 1 and females are coded as 2. Span Respondents are solicited to rate a rundown from cutting edge organizations as incredible, great, reasonable, or poor regarding their administration conveyance. Ordinal Cereal brands are organized in an arranged grouping in which an equivalent stretch exists between each point. Stretch LeBron James wears the number 23 on his pullover. Ostensible The time allotment it takes the champ of a long distance race to cross the end goal. Proportion Students are approached to rank PC producers. Span The brand of charge card utilized by a client. Ostensible The pin number used to get to your financial records. Ostensible Which examining methodâ€simple irregular, deliberate, defined, bunch, accommodation, judgment, standard, or snowballâ€is generally fitting for the accompanying models? The joblessness rate is determined every month by the U. S. Department of Labor Statistics. The overview comprises of 50,000 family units in around 2,000 districts and urban areas in every one of the 50 states. Straightforward Random An analyst for Kraft Foods chooses five states arbitrarily, and afterward chooses 10 grocery stores ties inside each state to require a telephone overview as test markets for another treat. Standard another item analyst might want to examine the utilization of virtual groups. Subsequent to directing a meeting with a supervisor, she requests the names of different administrators that utilization virtual groups. Comfort A journalist asks individuals on the road their feeling about the president’s new bill. Snowball Jamie select Denver, Colorado; Chicago, Illinois; and San Diego, California as test markets for another potato chip line base on her involvement in these business sectors. Judgment A scientist trains field questioners to talk with clients of various wireless organizations in a close by shopping center so they each meeting 10 ATamp;T, 8 T Mobile, 6 Verizon, and 4 proprietors of other PDA suppliers. Accommodation The Consumer Price Index speaks to an inspecting of 90,000 things from 364 classifications, looked over 20,000 retail locations in 85 topographically disseminated zones that are picked to be as comparative as could reasonably be expected. Group A money teacher needs to know what number of MBA understudies would enroll in a class to study global fund this late spring. She overviews understudies in the class she is at present instructing. Accommodation Which theory testing methodology would you use in the accompanying circumstances? The interim an American family lives in a specific single-family abiding is 11. 8 years. An example of 100 families in the Sycamore, OK territory shows the interim living in a solitary family home is 12. 7 years. Would we be able to reason that the time individuals live in Sycamore is fundamentally more than the national normal? One Sample Z-Test An analyst might want to know whether there is a noteworthy contrast in apparel buys between all day working ladies, low maintenance working ladies, and ladies who are homemakers. ANOVA 80% of the individuals who play the state lottery always lose more than $100 in one play. An example of 500 players was drawn and the mean winning was $125. One Sample Z-Test A medication producing organization directed a review of clients. The examination question was as per the following: Is there a huge connection between bundling inclination (size of the jug bought) and financial status? There were four bundling sizes: little, medium, enormous, and gigantic. Monetary status was ordered as follows: lower, center, and upper. Relapse Hypothesis Test An organization has 24 sales reps. The test must assess whether their item information has improved or stayed unaltered after a preparation program. T-trial of ward tests A PC organization has a brand devotion rating of 6. 8 on a 7 point scale. Is this company’s rating essentially unique in relation to the business normal of 6. 4? Two-followed One Sample T-Test The supervisor of an office flexibly store needed to figure out which shading envelopes she should cease dependent on low deals. The hues loaded were dark, blue, red, green, and purple. ANOVA

Existentialism, Reconstructionism Nationalism free essay sample

It is a greater amount of individual as opposed to social. They are increasingly worried on getting themselves and what is the importance of life on their reality through unrestrained choice, individual decisions and different obligations. Existentialist need to legitimize their reality, â€Å"Who right? †, â€Å"Where would you say you are going? † and â€Å"What’s the purpose of living? † For them, they’re having their excursion in life to realize their motivation dependent on their own way of thinking. In Education, Existentialism is significant, in light of the fact that as an Educator we should know each child’s life, presence and story behind their perspectives and characters, for us to turn into a powerful instructor. For instance, a kid has an issue and unexpectedly changed his/her disposition; we need to know the explanation for it for us to get him/her. We should know likewise their way of thinking and faith throughout everyday life with the goal that we could all the more likely modify, know and value their reality also. We will compose a custom exposition test on Existentialism, Reconstructionism Nationalism or then again any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Reconstructionalism, is only an augmentation of progressivism. Much the same as progressivism, its instructive way of thinking is †the understudies will learn more by doing it, which means learning through experience as opposed to through being told or addressed. They uncovered the understudies by effectively taking part exercises. Reconstructionists don’t have confidence in a foreordained educational plan. They would utilize the topic from any or all controls when expected to take care of an issue. Like progressives, they don't support any kind of capacity gathering. They feel understudies ought to be assembled distinctly upon the premise of normal interests. Reconstructionists vary altogether from progressives in the matter of social arrangement. Progressives recognize the quickly changing conditions around us. Be that as it may, they are substance to simply show understudies how to adapt to change. It has been said that progressives look to show understudies how to reach â€Å"intellectual solution† to issues. This regularly finishes recorded as a hard copy a paper, doing a report or a task or some likeness thereof. This sort of instruction would tend to â€Å"mirror the contemporary society. † On the other hand, reconstructionists accept that understudies must learn through down to earth experience how to coordinate change and control it. They accept unequivocally that our way of life is in emergency. They accept that things will get wildly terrible except if we mediate to coordinate change and consequently recreate the social request. Patriotism This implies progressively like being devoted. As patriot, you are indicating your adoration for your nation; regard your country and individuals in it. In training or in the academe, Nationalism was instructed and still up to introduce. For instance, banner function, the understudies are instructed to sing our national song of praise, put our correct hand to left chest while looking to the banner and in any event, presenting panatang makabayan. Since the time we were a pre-school, we took in those practices and even in our school, banner function was consistently there. Schools assumed a huge job on how we are encouraged what patriotism is about. Another model, Buwan ng wika, we are instructed to utilize our primary language and we discussed Filipino sonnets.

Opportunity Analysis of A New Business Venture REALAKTIV

Question: Talk about the Opportunity Analysis of a New Business Venture for REALAKTIV. Answer: Presentation The development in the business frames the way to development and manageability and the plan to withstand the contenders along these lines features the need to lead an open door investigation (Deane et al. 2006). This causes the likelihood to distinguish the rising thoughts and patterns which when joined with the customer inactive requirements assists with rethinking an item or administration in a given market. Hence development can be based upon a current thought, item or administration, while it can likewise be special which has not existed before increasing the value of the client (Brodie et al. 2009). In this report, another business opportunity, REALAKTIVE will be featured as an attainability thought wherein a self investigation, adventure portrayal, outside statistical surveying, industry examination, plausibility details, monetary angle, different situation and versatility for what's to come. It will likewise assist with comprehension and test a thought for its suitability and the probability to rise as a prevailing pattern supported by the buyers. Wellbeing security is significant and henceforth natural nourishments score versus non natural nourishments ought to consume shopper mental space. Components of self examination The enterprise is a procedure which has unmistakable stages to plan and dispatch an item or administration or both that isolates itself as new in this world. The difficulties are in any case, the extent of the plan to be converted into the truth as there are numerous boundaries that are innate to the entire procedure. The characteristic hypothesis expresses that it is natural while human capital which has the ability to adjust the assets, account and materials in time shows the administrative capacities (Dess and Lumpkin, 2009). It tends to be characterized as enterprising ability that has the enthusiasm and the disposition to seek after the vision as a primary concern. In this manner it is basic to comprehend the three components which are human capital, the innovative side of the human capital, and the segment control factors. Human Capital Attributes Rating General Instruction and information Medium to High Administrative High Abilities High Segment control factors Medium Enterprise explicit Innovative abilities Medium Family foundation Low Mentality and energy High Adventure explicit Information space High Inspiration level High The above examination shows that it is a greater amount of general view of the business, the capacity to think imaginatively which has inventiveness to drive the thought at applied stage to arrive at pioneering level. The self investigation is about the belief systems that are situated as a top priority while the capacities will be possibly tried when the idea is converted into an innovative endeavor (Dobson et al. 2009). Proposed adventure Description: The proposed adventure is about unadulterated natural item (agri produce) which is the aftereffect of normal cultivating techniques supported with cutting edge innovation of seeds that is perfect for lawn planting or sorted out enormous scope cultivating. The objective is to give unadulterated natural nourishment (ranch new vegetables) that are totally liberated from hints of pesticides and bug sprays, no synthetic treatment utilization of additives before bundling, till the end client purchases for utilization in UK. It very well may be isolated into vegetables, products of the soil grains. Natural over 95% natural farming fixings is the most flawless structure, Ensuring body stamp Nation of root EU/US/AUS authorize enlistment number Use by date(latest) Name of the item, brand, class Weight( in measurements) Name and address of the maker Fixings posting Name of the endeavor: REALAKTIV The complete interest in the endeavor was 60,000, with both contributing equivalent offer for the business. Client profiles who lean toward natural nourishment for sound living and eating, and acquires in any event $35,000, an alumni and falls in the age gathering of 25-60 years of the two sexual orientations are the objective market. This will be done in an organized way with system received dependent on the customer acknowledgment of the brand REALAKTIV. Statistical surveying: There is an across the board natural item that is accessible in the market with retail location brands running from vegetables, entire grains, organic products (Greasley, 2009). The all out market size in UK is 400 million and it is developing at the pace of 15% YoY. There are ensured natural produces who are either creating mostly natural (70-90) % while rest are the non natural market of farming produce. The piece of the pie as far as natural and non natural in the retailers stocks is demonstrated as follows. Retailer Absolute Grocery in millions Natural vol in Millions Significance of corporate procedure Tesco 25.3 26 Medium ASDA-Walmart 14 4.5 low Sainsbury 14.1 28 High Morrisons 10.5 4.5 Low Waitrose 4.9 23 High Coop 5.4 3.6 Low LIDL 3.7 0.9 Low ALDI 4.9 0.5 Low Iceland 2.0 0 Low Ocado 0.5 7.0 High MS 3.1 2.0 Medium The key reasons the cognizant clients are purchasing is on the grounds that, taste is better, no pesticides, better for planet condition, creature government assistance (poultry and meat), saw better quality and medical advantages (Handlechner, 2008). There is 3.2% development in grocery store YoY (2014-15), 9.1% development in box plans, 15.2% in providing food and 7.5% development in autonomous retailers. The majority of the deals is presently wanting the associated clients (on the web and innovation) and the Millennials (upto 40years age) (Paul, 2012). Promoting Strategies: Item: The main attack is in produce, and therefore the organization will enter basic food item, babyfood, bread kitchen, meat fish poultry and dairy. Value: Premium portion estimating that compares to the unadulterated natural classification (95-99%) of vegetable produce. Advancement: Promoting the dispatch occasions in TV culinary shows, and new client commitment process through online journals and web-based social networking for instructive procedure to show the upgraded strategies. Spot: The online site (web2.0) and retailers loading the brand REALAKTIV. Individuals: The agreement based worker will be specific to deal with the flexibly chain capacities, stock, bundling and marking and appropriation works in UK. The individuals will be prepared to be the brand diplomats planning with the retailers to stock the brand REALAKTIV. Procedure: The component which will set the brand REALAKTIV is the preparing of the agri produce, with natural fertilizers for the cultivating land. The dirt testing to locate the genuine soil piece will be done, and any lacks will be treated with common strategies. Physical proof: The print media advancement that is online nearness is initial step to build brand perceivability and entrance to separate from others (Shafie and Rennie, 2012). The bundling procedure recordings of the items will be transferred in YouTube. The main organization outlet will be built up in the Eastern London territory. Industry investigation The market according to the UK natural exchange board is in bounty of processors, makers and advertisers occupied with natural action with business selling vegetables and organic products which shows that there are various players occupied with the absolute flexibly chain the board (Pracejus et al. 2003). The bundled handling has moved towards the new produce and additionally British source which is developing every year and records for 53% of the complete market in the composed retailing part. There are natural providers, makers and retail advertisers who are additionally providing to the general store own image, cooking, inn networks, flights and travels, box plans and on the web (Zepeda and Deal, 2009). To comprehend industry powers where the own name natural brands are influencing the business, the accompanying instrument is utilized. The issues are late passage, section with significant expense in the midst of huge built up rivals in the quickly developing business sector likewi se needs purchasers inclination to be tweaked (Shafie and Rennie, 2012). Doormen five powers: Risk of new contestant: The accomplishment of another participant relies upon inking the arrangement with the agri-makers and the capacity to appropriate the items. The foundation of the natural firm can require colossal cultivating necessities with natural excrements, testing, yield to be tried which requires time (incubation period) and money related help (Winter and Davis, 2006). Danger of substitute item: The substitutes have a lower cost, and sufficient number of various evaluations of natural nourishments that are valued in an unexpected way. The evaluations characterize the nature of the current item and valuing done as needs be will help Dealing intensity of clients: The client comprehends that the natural produce is significant for keeping up the dietary patterns, and henceforth the force as a client is high as there is low value affectability. There is additionally low reliance on the merchants as decisions at store and doorstep conveyance is copious. Dealing intensity of providers: This is causing hard to enter the market as higher grouping of the players to have longer negative term sway. The retailers, advertisers, processors and producers all are similarly taking a gander at this rewarding business sector development that can make cartelisation of costs sourced from basic source. Power of serious contention: The business is developing quick that is spread across natural products, vegetables, meat, poultries, milk, bread kitchen and even refreshments that is discovering place in the natural business showcasing. The current contender is on cost however the future rivalry should be separated on the quality unadulterated natural, and fractional orga

An Analysis of the Different Forms of Freedom and Bondage Presented in the Narrative of the Life of Frederick Douglass, An American Slave - Literature Essay Samples

Frederick Douglasss Narrative of the Life of Frederick Douglass, An American Slave brings to light many of the injustices that African-Americans faced in the 1800s under Southern slavery. The story of Douglasss life is presented in a way that makes a compelling argument against the institution of slavery, reinforced by anecdotes detailing graphic beatings and inhumane cruelty on the part of the slaveholders. However, Douglasss most compelling argument does not simply display the physical burdens of slavery, but also speaks to the toll it takes on both slave and slaveholder. The underlying theme of the story is that slavery corrupts the minds of slaveholders and weakens slaves intellects. In order to justify keeping an entire race of people enslaved, slaveholders had to claim that blacks were inferior on the same level as animals. Consequently, they paid no regard to the sanctity of black families. They treated the slaves as if their familial bonds were completely worthless somethi ng they would never have imagined doing to another white person. This is illustrated by Douglasss own relationship to his mother, from whom he was separated in his infancy, Very little communication ever took place between usI was not allowed to be present during her illness, at her death, or burialI received the tidings of her death with much the same emotions I should have probably felt at the death of a stranger (Douglass, 21). This passage shows how the slaveholders became so convinced of the worthlessness of the slaves that they saw no reason to respect the bond between mother and child. As a result, the slaves view of family was also skewed. In the book, although Douglass appears to know that his mother is important and desires a relationship with her, he is not saddened by her passing because he was never allowed to have a healthy relationship with her. He also has no affection for his sisters and brother, who he was similarly unable to interact with. Additionally, slaveholde rs showed contempt for the families by raping slave women, impregnating them, and then encouraging their white children to whip their half-black siblings, (Douglass was rumored to have been fathered by his master). Slaves suffered from the loss not only of their freedom, but also of their family life, which the slaveholders deemed unnecessary for the slaves. Douglass argues that the slaveholders minds were so corrupted that they viewed the slaves as animals thus their disrespect for black families and marriages. This is displayed through the story of Mr. Coveys first slave, Caroline: After buying her, he hired a married man of Mr. Samuel Harrison, to live with him one year; and him he used to fasten up with her every night! (Douglass, 74) Covey, who professed to be a pious Christian, disregarded the holy institution of marriage by forcing adultery upon two unwilling people in order to breed more laborers. Additionally, the man was only hired for one year, showing that Covey had no intention of allowing the children to have any sort of relationship with their father. The attitude that regarded blacks as lesser beings warped the perceptions of slave and slaveholder alike towards black families. Another way in which Douglass believes the slaves were kept in mental bondage was in the area of education. The ability to read and write was denied indeed obstructed at all costs to slaves. They were expected to work all day and remain ignorant of the world around them starting at a young age. Their masters would rather see them engaging in drinking and boxing than learning to read the Bible: It was necessary to keep our religious masters at St. Michaels unacquainted with the fact, that, instead of spending the Sabbath in wrestling, boxing, and drinking whisky, we were trying to learn how to read the will of God; for they had much rather see us engaged in those degrading sports, than to see us behaving like intellectual, moral, and accountable beings (Douglass, 89). Douglass argues that the slaveholders would rather have the slaves engage in frivolous and degrading activities than read the very book that their faith centered on. He says that the slaveholders kept the slaves imprisoned through this deprivation of knowledge because they made the slaves think that debauchery was all freedom entailed. Also, when Douglass himself learned to read, he discovered that he no longer had the mentality of a slave and that the injustices of the system became much more apparent, inspiring him to work harder to attain freedom. This was an epiphany that the slaveholders did not want to occur amongst their slaves because it could lead to rebellion or mass desertion. Another way in which the slaveholders prevented the slaves from rebelling or running away was by making them accustomed to the system to the point where they accepted it as a permanent reality. From the youngest age at which they could possibly do physical labor, slave children were required to wor k. They grew used to a life of small rations, uncomfortable homes, long hours, and ever-vigilant overseers. Douglass says of the slaves who were selected to do errands at the largest house in the area, It was associated in their minds with greatness. A representative could not be prouder of his election to a seat in the American CongressThey would sometimes sing the most pathetic sentiment in the most rapturous toneTo those songs I trace my first glimmering conception of the dehumanizing character of slavery (Douglass, 28-30). This form of imprisonment is the one that Douglass seems most affected by. It is imprisonment through complacency. The slaves are so resigned to their condition and so unaware of the possibility of a better future that they rejoice when they are enslaved in a slightly more comfortable place. They desire the respect and admiration of their cruel overseers and feel they have earned it when they are sent to the Great House Farm. Rather than competing with rival f arms over their own individual abilities, they bicker over who has the wealthier master and whose master treats them better. Their whole identity is based upon their masters wealth and reputation. This is also a form of psychological bondage because it causes the slaves to not only accept their enslavement, but adopt it as a definition of their own self-worth. This acceptance and embracing of their status as slaves results in submission to perpetual servitude because it is they only way of life they have known. Another example Douglass gives of the slaves ignorance of any way of life other than the one they endure is his own trip to Baltimore to serve under Hugh Auld. Upon arriving, Douglass sees Mr. Aulds wife, Sophia: And here I saw what I had never seen before; it was a white face beaming with the most kindly emotionsShe did not deem it impudent or unmannerly for a slave to look her in the face (Douglass, 45-47). Douglass had become so accustomed to white people showing overt di sdain for slaves that he considered it completely unfamiliar to receive any positive attention from a white person. Sophia Aulds kindness towards him is so foreign to him that he does not even know how to act around her. The difference between black and white is made so distinct by slaveholders that the slaves are unable to comprehend a white person treating them as they would treat a fellow white person. One of Douglasss most important arguments is that slavery corrupts and mentally enslaves the white slaveholders, as well. The clearest example is that of Sophia Auld. Douglass says of her, The fatal poison of irresponsible power was already in her hands, and soon commenced its infernal work. That cheerful eye, under the influence of slavery, soon became red with rage; that voice, made all of sweet accord, changed to one of harsh and horrid discord; and that angelic face gave place to that of a demon (Douglass, 47-48). Invoking images similar to those of a demonic possession, Dougl ass describes the transformation that Mrs. Auld undergoes when she becomes a slaveholder. After initially attempting to teach Douglass to read, she changes her opinion to that of her husband, believing that education and slavery were incompatible with each other (Douglass, 52). The power she gained over another human being and her desire to retain this power motivated her to try to keep Douglass in ignorance and treat him like a lesser being. She had once been kind-hearted, but is transformed by her corrupting power into a cruel and unfeeling person, exploding with rage at Douglass when he tries to read. Slavery blinds her to the suffering of another person with whom she normally would have sympathized. Douglasss narrative is, on the surface, intended to show the barbarity and injustice of slavery. However, the underlying argument is that freedom is not simply attained through a physical escape from forced labor, but through a mental liberation from the attitude created by Southern slavery. The slaves of the South were psychologically oppressed by the slaveholders disrespect for black families and for education, as well as by the slaves acceptance of their own subordination. Additionally, the slaveholders were trapped by a mentality that allowed them to justify behavior towards human beings that would normally not be acceptable. In this manner, both slaveholder and slave are corrupted by slavery.

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Media Violence And The Effect It Has On Actual Behavior

Academic and Professional Communications 100 Assignment 1 PART B: Argumentative essay Title: Media Violence And The Effect It Has On Actual Behaviour. While many argue that film violence has little or no influence on actual behaviour, this essay will argue that media violence has a direct influence on actual behaviour in adolescence and adults. The main ideas I will put forward are. How Media Violence Increases Children’s tolerance of Real-Life Aggression, Violence Exposure in real-life, Violent Film Characters and their portrayal of violent acts, the effects of violence in emerging adults, film violence and subsequent aggressive tendencies. I will also show that people that were angered when they started watching Violent Films or TV were more angered afterwards which resulted in violent behaviour. The portrayal of media violence has come under more scrutiny in recent years with evidence that shows observations of similar behaviour of the viewers. It is documented that children who watched filmed violence are more likely to behave the same way to inanimate or live victims (Drabman and Thomas 1974, 418). As well as filmed violence adolescence have also reacted in different ways to real-life violence where there was a study that one group of children listened taxi drivers on the radio and predicted the ending of a newspaper story children who listened to the taxi driver using aggressive behaviour ended up predicting the end of the story with much more violence to driverShow MoreRelatedViolence And Sex On Television898 Words   |  4 Pages Violence and Sex on Television: Effects on the Younger Audience In today’s society, the media is used greatly for communication, advertisement, information, and for numerous other reasons. The world has evolved by technological advances as well as by the type of content that is put out on the internet, radio, and especially on television. In particular, violence and sex are two of the most controversial content types that have been recently used loosely in the present as compared to theRead MoreIs Media Violence Pernicious?983 Words   |  4 PagesIs Media Violence Pernicious? In recent decades, the emergence of television and the internet have made information and entertainment alike more accessible than ever before. By extension, this increased availability encompasses violent entertainment as well. As access has risen, media violence has become a rather contentious issue. There is currently a stark division surrounding the topic between those who believe that violent media is pernicious, and those who believe it is harmless, or even catharticRead MoreEssay on Is Media Violence At Fault For Societal Violence?1604 Words   |  7 Pageslinks between media and societal violence are only to be assumptions of the public. For one thing there are many other contributors to violence; so, how is anyone really sure that media is at greater fault. Media violence these days is really just a replica to societys everyday life. Without such activity taken in real life there would be no ideas for music, movies, television, basically nothing for the news crew to tal k about. So the real question would have to be, is societal violence a contributorRead More Violent Video Games and The Human Psyche Essay1343 Words   |  6 PagesAccording to Valadez and Fergusion (2012), â€Å"The effects of violent video game exposure, both positive and negative, on various behaviors are still highly contested within academia and the general public† (p. 608). Violence in video games is often wrongfully perused as a topic of extreme criticism pertaining to an individual’s act of violence in today society. 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In recent years, it is estimated that a whopping ninety-eight percent of Americans have one or more television sets in their home. Motion pictures, televisions, video games, and the internet are just some forms of mass media that have emerged since the last century. With the rise of mass media, the increase of violent behavior has increased as well. MassRead MoreMedia s Influence On The Youth Of America1454 Words   |  6 PagesMedia in the United States has a prominent role on the youth of America. A majority of children and young adults have access to internet, television, radio, newspapers, and video games practically any time they want. The violence in media, along with the availability of media are increasing, however the most predominant form of media for children is video games. Because of this, many are concerned with the effects on the youth. 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Human Resource Management in Developing †MyAssignmenthelp.com

Question: Discuss about the Human Resource Management in Developing. Answer: Introduction Human resource management, abbreviated as HRM, refers to the process of selecting and recruiting employees, providing them with induction and orientation, training, development and assessment of the employees (Hendry, 2012). The report consists of the policies, employee development, recruitment, selection and performance management procedures of a pharmaceutical company. Furthermore, it provides with some recommendations for the development of the policies and procedures. Assure Pharmaceutical Companys human resource policies are highly appreciated and admirable. The company has managed to provide its employees with a great working life. It believes in hiring the right employee, having a sound knowledge about medicines. The employees are given training for thirty minutes every day. It helps in the personality development and fosters the working environment. The company hires skilled employees and organizes orientation programs for them. This in turn, benefits the company to a huge extent (Armstrong Taylor, 2014). The company maintains a procedure while selecting and recruiting new candidates. The manager of the company needs to analyze first whether any position is vacant or not. After doing an analysis of the position, the management team informs the human resource manager regarding the vacancy. The company believes in hiring the right personnel for the betterment of the organization (Berman et al., 2012). The company takes management of employee performance very seriously. The vision and mission is to provide the employees with the best working environment, so that the customers get best services. Furthermore, the employees are encouraged to socialize, which helps them in building a relationship or bond with the customers (Budhwar Debrah, 2013). Evaluation of performances of the employees provides the managers or individual contributors a way to work together in a team. This helps in increasing the employee performances through mentorship, training collaborative setting of goals and targets. Reviewing the performances also helps in introducing new challenges in a multinational organization. It also assists the existing employees in maintaining a diversified culture. Moreover, fairness plays a major role in the success and growth of an organization. The evaluation of programs and procedures in a fair and effective manner contributes to the progress of the company (Marchington et al., 2016). In addition to this, setting up of global standards helps in evaluating the performances. This increases fairness as well as effectiveness in the multinational evaluation processes. Introducing various cultural values as well as prioritizing different methods may help the organization on the long run. In large multinational companies, there exist various layers of management. This can lead to confusion and inconsistency, if the employees are not trained effectively. Therefore, making effective and efficient development in the employees performance evaluation methods can contribute to the companys long term success (Purce, 2014). Assure Pharmaceutical Company is currently facing some issues in the market of Asian region. There was a conflict between the employees and the organization was unable to understand the market needs. Therefore, the company needs to conduct various management programs and events, where professional experts and certified trainers can take special sessions with the employees. The organization can conduct special gatherings, where the employees must be given the opportunity to raise the issues and interact openly, without any fear. This would resolve the internal conflicts to a huge extent. The vision of the company is to offer the customers with best services and become one of the leading providers of medicines, across the world. In addition to this, the company can provide the employees with a balanced professional as well as personal life. Social gatherings and events must be organized in order to motivate and encourage the employees to interact openly, without any hesitation (Alfes e t al., 2013). Interactive sessions with the employees may help in gaining an understanding of the employees demands and expectations from the company. It will help in overcoming the current situation of the company. Induction and orientation programs must be conducted, where professional experts as well as certified trains will train the employees. Moreover, the company should also take care of the employees benefits and appraisals. The managers and human resource managers of the company must collaborate in order to build a continuous employee development culture. It is the responsibility of the employees to seek innovative and new methods of learning. The human resource manager must facilitate staff development processes and activities (Aswathappa, 2013). The training and development procedures must involve; formal training sessions, encouraging employee participation in press conferences, on job training, employee mentoring and coaching with the help of professional experts, job rotation and job shadowing. In addition to this, the company must provide equal employment opportunities to all the new applicants. The organization should also promote diversity, which will help in fostering the workplaces environment. Diversity trainings must also be conducted in order to resolve the conflicts between the employees. Furthermore, leadership trainings must be provided to the management team, in order to lead the subordinates to success (Beardwell Thompson, 2014). Recruitment and Selection The company maintains a procedure while selecting and recruiting new candidates. The manager of the company needs to analyze first whether any position is vacant or not. After doing an analysis of the position, the manager informs the human resource manager regarding the vacancy. The description of the job is analyzed and the selection methods are decided. The position description must include the title of the position, key objective, the qualifications required for the position, work health and safety policies as well as terms and conditions of the company. This must be done within three to five days after consulting with the human resource manager (Berman et al., 2012). The senior management needs to sign off the position description after having a look into it. On getting approval from the senior department, the management department should start giving advertisement on the selected media channels, regarding the vacancy. This must be done within ten working days. The human resource manager must send the advertisements to the publications department, in order to post on digital media as well. This is followed by the short listing of the new applicants. The candidates are shortlisted on the basis of qualifications and experiences. Based on that, personal interview procedures are carried out (Bratton Gold, 2012). The interview procedures are carried out after checking the references and experiences. The pharmaceutical company conducts the interview procedure with a selection panel of three human resource managers and a professional interviewee in the related field. The preparations are done within two to three days. The interview applicants are selected on the basis of the experiences and reference checking is done. The company provides job to the deserving candidates. However, feedbacks are given to the unsuccessful ones over phone, within one to two days, after checking the number of the applicants. The company needs to enhance the recruitment procedure, in order to hire only the eligible candidates, who can work in team by maintaining peace and harmony (Brewster et al., 2016). The above diagram shows how the selection and recruitment of the employees are carried on. The manager of the company needs to analyze first whether any position is vacant or not. After doing an analysis of the position, the manager informs the human resource manager regarding the vacancy. The description of the job is analyzed and the selection methods are decided. After getting approval from the senior department, the management department should start giving advertisement on the selected media channels, regarding the vacancy. This must be done within ten working days. The human resource manager must send the advertisements to the publications department, in order to post on digital media as well. This is followed by the short listing of the new applicants. The candidates are shortlisted on the basis of qualifications and experiences. Based on that, personal interview procedures are carried out. The interview procedures are carried out after checking the references and experiences. The interview applicants are selected on the basis of the skills and reference checking is done. The job is offered to the deserving candidates and the unsuccessful ones are given feedbacks over phone (Sparrow, Brewster Chung, 2016). Performance Management The company takes management of employee performance very seriously. The vision and mission is to provide the employees with the best working environment, so that the customers get best services. However, in order to face the issues of the Asian region, the company needs to take some strategies. After hiring the fresh candidates, an orientation program is to be conducted, where professional experts and certified trainers must give valuable opinions. The pharmaceutical company needs to conduct sessions that are interactive and the employees are encouraged to give opinions and views. Furthermore, the employees must be encouraged to socialize, which helps them in building a relationship or bond with others (Budhwar Debrah, 2013). In addition to this, the company can improve the training sessions to some extent. Trainings sessions must be carried on a daily basis for about forty to forty five minutes, in order to train them on disciplinary skills, managing consumers, understanding the behavior and demands. Induction programs must be conducted by the human resource managers, which will help the new employees gain an understanding of the companys policies and procedures, working environment and others. Certified trainers can organize seminars as well as orientation programs for encouraging and motivating the employees to work better and serve the best to the company (Buller McEvoy, 2012). The training sessions will also help in gaining feedbacks from the employees. The staff members must be encouraged and motivated to speak up, on facing any kind of issues. This will help in resolving the conflicts between the employees. Moreover, if the employees are motivated on a daily basis, the performances will also enhance. Happy and satisfied employees reflect the organizational culture. This in turn brings in high values to the organization. However, performance management of the employees helps in identifying the competencies and in competencies of the employees (Jiang et al., 2012). The diagram shows the performance management plan of any company. It involves planning and managing the employees performances. The training sessions help in gaining feedbacks from the employees. The members must be encouraged and motivated to speak up, on facing any kind of issues. This will help in resolving the conflicts between the employees. Moreover, if the employees are motivated on a daily basis, the performances will also enhance. Happy and satisfied employees reflect the organizational culture. This in turn brings in high values to the organization. However, performance management of the employees helps in identifying the competencies and in competencies of the employees (Storey, 2014). Reviewing the employees performances help in understanding the productivity level. The employees are being rewarded on the basis of that. Performance appraisals, benefits of the employees are all taken under consideration. Training sessions help in understanding the behavior of the employees. In addition to this, the renewal of the employees policies and benefits are done on the basis of the performance and productivity (Brewster Hegewisch, 2017). Recommendations Assure Pharmaceutical Company has successfully gained mass attention, in terms of services as well as loyalty. However, the company needs to focus on digital marketing strategy, to promote its products and services on the global platform. The employees must be given the opportunity to socialize more. Furthermore, categorical programs must be introduced among the employees. Feedback machines must be installed in the stores, which will help the organization to gain an understanding of the customers behaviors and expectations. The company can also engage into social works like poverty alleviation, setting up of free medical checkup camps and distribution of free medicines, which in turn will prove beneficial for the company. References Alfes, K., Shantz, A. D., Truss, C., Soane, E. C. (2013). The link between perceived human resource management practices, engagement and employee behaviour: a moderated mediation model.The international journal of human resource management,24(2), 330-351. Armstrong, M., Taylor, S. (2014).Armstrong's handbook of human resource management practice. Kogan Page Publishers. Aswathappa, K. (2013).Human resource management: Text and cases. Tata McGraw-Hill Education. Beardwell, J., Thompson, A. (2014).Human resource management: a contemporary approach. Pearson Education. Berman, E. M., Bowman, J. S., West, J. P., Van Wart, M. R. (2012).Human resource management in public service: Paradoxes, processes, and problems. Sage. Bratton, J., Gold, J. (2012).Human resource management: theory and practice. Palgrave Macmillan. Brewster, C., Hegewisch, A. (Eds.). (2017).Policy and Practice in European Human Resource Management: The Price Waterhouse Cranfield Survey. Taylor Francis. Brewster, C., Houldsworth, E., Sparrow, P., Vernon, G. (2016).International human resource management. Kogan Page Publishers. Budhwar, P. S., Debrah, Y. A. (Eds.). (2013).Human resource management in developing countries. Routledge. Buller, P. F., McEvoy, G. M. (2012). Strategy, human resource management and performance: Sharpening line of sight.Human resource management review,22(1), 43-56. Hendry, C. (2012).Human resource management. Routledge. Jiang, K., Lepak, D. P., Han, K., Hong, Y., Kim, A., Winkler, A. L. (2012). Clarifying the construct of human resource systems: Relating human resource management to employee performance.Human Resource Management Review,22(2), 73-85. Marchington, M., Wilkinson, A., Donnelly, R., Kynighou, A. (2016).Human resource management at work. Kogan Page Publishers. Purce, J. (2014). The impact of corporate strategy on human resource management.New Perspectives on Human Resource Management (Routledge Revivals),67. Sparrow, P., Brewster, C., Chung, C. (2016).Globalizing human resource management. Routledge. Storey, J. (2014).New Perspectives on Human Resource Management (Routledge Revivals). Routledge.

The Human Genome project and its revolutionary insight to the genetic blue print of the human body

Abstract Human genome is a contemporary scientific revolution that seeks to find the cure for serious human diseases. For many years, incurable diseases have killed many people, but the new discoveries in the cure for these diseases have given hope to those who are suffering from incurable diseases.Advertising We will write a custom essay sample on The Human Genome project and its revolutionary insight to the genetic blue print of the human body specifically for you for only $16.05 $11/page Learn More Human Genome sciences mainly seek to find new therapeutic ways of treating those deadly diseases that prove to be fatal and improve the chances of survival for many hopeless patients. This scientific project usually involves the application of DNA sequence to develop certain types of protein combined with anti-body drug. Since its discovery in 1992, human genome project has gained success within the field of biopharmaceutical industry by discovering various treatment drugs for cancer, HIV/AIDS, hepatitis C, rheumatoid arthritis and other incurable diseases. Already, the clinical trials have proven to be successful and this industry is growing daily in spite of the serious implications that accompanies it. The genome research has provided many social and economic benefits to the society today. The Human Genome project and its revolutionary insight to the genetic blue print of the human body The human genome project is a scientific application of biotechnology to develop pharmaceuticals by identifying the problematic proteins in the body. Some of these proteins may have defects; some may be in excess or may also be totally absent from the body. Therefore, the technology is used to engineer the protein or similar molecules to repair the problems in the body (Gad, 2007 Cantor Smith, 1999). Although, the human genome project promises a revolutionary insight to the genetic blue print of the human beings, its application has raised some se rious social, ethical, and economic implications. This paper will consider the social, ethical, and economic implications that have emerged from the application of this project. The paper also seeks to discuss its relationship to the broader context of genetic engineering and its applications by examining the application of frank stein metaphor and its potentiality for genetic engineering. Genome is a general term that includes the entire DNA organism and the genes that store and transmit all the proteins that are used therein. It is the proteins stored therein that decide the general component and behavior of the organism and its ability to fight against viral infection (Barnes Dupre, 2008). For many years, scientists have attempted to find the therapeutic solution to the incurable diseases that continue to kill many people around the world. However, in 1992, a breakthrough was found in human genome project (Barnes Dupre, 2008).Advertising Looking for essay on biology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Toriello (2003) explains that it is the decoding of the mollecular arrangement in the chromosomes, part of the reproductive cells, which is mostly found in human body. Scientists and doctors believe that human genome is the genetic blue print that forms the core elements of the physical and behavioral traits of every human individual. These traits are passed through inheritance to their offspring (Toriello, 2003). One of the main goals of human genome project is to undertake research into the genetic makeup of non-human species, especially laboratory mouse, fruit fly and many others (Cantor Smith, 1999). The DNA variations of human beings is what is being used by scientists to diagnose, treat and somewhat prevent various diseases and disorders that affects human beings. Scientists also use DNA to determine individual’s biological make up, natural abilities and how to solve challenges that face hum an reproduction, food production, environmental effects, health care and social welfare (Murray, 1996). However, Human genome project does not operate in isolation, but involves other scientific disciplines like genetic engineering, molecular biology, eugenics, biochemistry, and bio-pharmacology (Cantor Smith, 1999). Cooper states that the aim of the human genome project is to identify and learn the sequences of the thousands of genes or DNA that mostly determine the characteristics and development of phenotype (Cooper, 1994). Scientists have discovered that the solution lies with the scaling and purification of antibodies. Therefore, in conjunction with biopharmaceutical companies, they employed the use of commercial proteins for treating human diseases (Gottschalk, 2009).The antibodies are commercially produced in large scale in the laboratories by involving cultured cells from mammal tissues, which are then grown in a safe environment to produce human drugs. The process of purif ying these antibodies to produce proteins from mammals like mice have not just faced many challenges, but also raised many questions as well as raising many serious implications. Today, these therapeutic antibodies are widely available in the clinical markets around the world (Gottschalk, 2009). Although, genetics has become an important part of medical practice and treatment, its implementation has not only made an impact on health care, but also raised many ethical implications (Murray, 1996). Murray also argued that it has reinvented the new meaning of the relationship between patients and physicians thus, revolutionizing the ‘social institutions, legal provisions and economic arrangements’ of this relationship ( Murray 1996:17). Some of the ethical implications of genetic research touches on informed consent , privacy and confidentiality. It is imperative that all the research subjects or participants have been informed and their consent obtained before any research has been done on them. The subjects also need to be fully prepared before and have been educated on the risks and benefits of research process.Advertising We will write a custom essay sample on The Human Genome project and its revolutionary insight to the genetic blue print of the human body specifically for you for only $16.05 $11/page Learn More Generally, there are possibilities of psychosocial risks that may arise such as stigma, guilt, identity crisis and false results that may adversely affect the patient. It is important that all the participants are reassured and their confidential information and identity maintained. Having an access to and disclosure of genetic information are other factors that must be addressed appropriately. Additionally, the researchers also need to give or lay down clear procedures on how to collect the genetic samples and how to conduct the research (Boon, 2002). Furthermore, the process and procedure for collecting and storing the research samples such as blood, tissue, saliva and other kinds of body fluids for future must be properly done. To obtain such information, one needs to follow the proper channel. Such a research may affect children most compared to adults. Children who take part in such a research may face possible long-term consequences like social stigma and or even institutional discrimination (Boon, 2002). Genetic research raises the question determining the sexual orientation. Lone (1999) argues that the use of genetic research to determine the sexual behaviors and orientation may have serious controversies and consequences in the family. For instance, the information may be used to harm the unborn children who may have homosexual orientation and those who are born may be forced to seek medical treatment or discriminated against. Moreover, it may lead couples to choose the sex of the child they want to have leading to abortions. Unfortunately, genetic research and information can be used negatively, to discriminate people who are perceived to have some form of mental disorders, unintelligent or with physical defects or those of different races leading to what are referred to as Eugenics or racial purity (Barnes Dupre, 2008). In fact, some writers even argue that genome project is a result of Eugenic sequence, which was performed to control the human populations. Eugenics is a scientific study for depopulation of human species by controlling the reproduction of people perceived to have defects or presumed to suffer from undesirable inheritable characters. This may include people suffering from mental or physical disorders or disabilities (Smoller et al, 2008). This may have serious social and political implications if used in Nazi style to control the population (Lioyd, 2008, p. 57). In a way, it may result to another holocaust or ethnic cleansing.Advertising Looking for essay on biology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Genetic Engineering includes factors such as gene cloning, gene therapy, gene manipulation, gene modification, and recombinant DNA technology. The genetic research has also been used to study the brain stem cells thus leading to revolutionary treatment of mental diseases and psychotic disorders. However, the manner in which this research is conducted on animals and then tested on human beings is believed to have led the patients to drug abuse. Scientists therefore apply medical technology to identify the gene variations and separate the chromosomes connected to different or same species. The moral objection of this practice raises the question of manipulation of human genome, seen by the religious circles as playing God. The debate over genetic engineering has heated up since 1980s touching on the theories of evolution, sexuality, gender and philosophy of biology (Lioyd, 2008). However, the emergence and development of genetic engineering in the modern age mirrors the horrors of Fra nkenstein myth and fictions on embryonic research. According to Mulkay (1996, 157), the genetic research is a realization of â€Å"Frankenstein dream of systematic, science based control over the control over the creation of human beings†, being practiced today in fertility clinics. Although, Frankenstein was dubbed as a mad scientist, his predictions about human manipulations through human genome project are fulfilled. From business perspectives, genome research and genetic treatment has attracted huge financial incentives. Many people are now turning focus on this therapy to solve their diseases. It is continuing to promise big financial pay offs, from genetically produced products continuing to change the lives of many people around the world. There have been massive development and expansion of biotechnological research and production with great financial rewards. This technology does not only deal with therapeutic advancement but also with agricultural production (Sulsto n Ferry, 2002). Genetic engineering has revolutionized and improved human survival who are somewhat threatened by drought, famine and other environmental disasters. This method is being used for sustainable agriculture in famine prone countries for commercial purposes in large scale. Genetic engineering has also improved human lives, especially life expectancy by treating the diseases that were considered incurable. Economically, it has provided millions with job opportunities in research institutions, clinics, and pharmaceutical companies. Conclusion This paper has examined the social, ethical, and economic implications of human genome project for the society and its potential for applications of the genetic research. It has looked at the arguments surrounding the genetic engineering and its applications to human beings. Largely, it has established that evolution of genetic engineering and its application in human life in areas such as IVY and embryonic treatment, which are largel y popular, were predicted in Frankstein horror movies. For many years, scientists and Doctors tried in vain the cure and therapeutic solution for incurable diseases and disorders including HIV /AIDS, diabetes, and cancer. However, the breakthrough has only come through the genetic research of which genome project plays a big part. Although, this genome research is hugely popular, its application and implementation has raised serious socio-economic, political, legal, and ethical implications. Some of the problems associated with this practice, includes eugenics that is the method of controlling human population, which somehow, has led to ethnic cleansing like the Nazi style. The other problems include the prediction of child sexual orientation and other disorders or defects before. This may lead to termination or discrimination of children who are considered undesirable or undeserving. Nevertheless, genetic research has become a multibillion-dollar income, with many people turning to it for treatment and food production. Both the pharmaceutical companies and bio technological research centers are making huge money out of this project. Genetic research has also improved human lives and survival through genetically modified food, IVF treatment giving hope to infertile men and women who could not have babies. More importantly, it has offered much the chance to survive some of the incurable diseases and given a longer life expectancy. Above all, it has given many, the hope of employment opportunities. There are many people who are now employed in genome research institutions, clinics and pharmaceutical industries. Bibliography Barnes, B., Dupre, J., 2008. Genomes and what to make of them. Chicago: University of Chicago press. Boon, K. A., 2002. The human genome project: what does decoding DNA mean for us?  Berkeley Heights, NJ: Enslow Publishers. Cantor, C. R., Smith, C. L., 1999. Genomics: the science and technology behind the  human genome project. New York : John Wiley. Cooper, N. G., 1994. The human genome project: deciphering the blueprint of heredity. Mill Valley, Calif: Univ. Science Books. Gad, S. C., 2007. Handbook of pharmaceutical biotechnology. Hoboken, N.J: Wiley. Gottschalk, U., 2009. Process scale purification of antibodies. Hoboken, N.J: John Wiley Sons. Lioyd, E.A., 2008. Science, Politics, and Evolution. Leiden: Cambridge University Press. Lone, D.L., 1999. â€Å"Whose genes are they? The Human Genome Diversity Project†. J  Health Soc Policy 10 (4): 51–66. Mulkay, M., 1996. â€Å"Frankestein and the Debate over embryo research†. In Science,  Technology Human Values 21(2): 157-176. Murray, T. H., 1996. The human genome project and the future of health care. Bloomington: Indiana Univ. Press. Smoller, J. W., Sheidley, B. R., Tsuang, M. T., 2008. Psychiatric genetics:  applications in clinical practice. Washington, DC: American Psychiatric Pub. Sulston, J., Ferry, G., 2002. The common thread a story of science, politics, ethics,  and the human genome. Washington, D.C: Joseph Henry Press. Toriello, J., 2003. The Human Genome Project. New York: Rosen Pub. Group. This essay on The Human Genome project and its revolutionary insight to the genetic blue print of the human body was written and submitted by user Emmitt G. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Profile of Manson Follower Leslie Van Houten

Profile of Manson Follower Leslie Van Houten At age 19, self-proclaimed Manson family member, Leslie Van Houten, took part in the 1969 brutal murders of Leon and Rosemary LaBianca. She was convicted of two counts of first-degree murder and one count of conspiracy to commit murder and sentenced to death. Because of an error in her first trial she was granted a second which deadlocked. After spending six months free on bond, she returned to the courtroom a third time and was convicted and sentenced to life. Leslie Van Houten - Before Manson Leslie was an attractive, popular teenager and sexually active by the age of 14. By age 15 she was pregnant and had an abortion, however, even with her sketchy behavior she was popular among her peers and was twice voted as homecoming queen at her high school. This acceptance did not seem to sway her bad choices. By the time she left high school she was involved in hallucinogenic drugs and was drifting toward a hippy type lifestyle. A Self-Proclaimed Nun After graduating from high school, Leslie moved in with her father and attended a business college. When she was not busy studying to become a legal secretary, she was busy being a nun in a yogic spiritual sect, The Self-Realization Fellowship. The community failed to keep her focus for long and at the age of 18 she decided to visit a friend living in San Francisco. Joining the Manson Family Van Houten liked the San Francisco streets where drugs flowed as free as the music and a free-love attitude was a popular life style. She met Bobby Beausoleil, his wife Gail and Catherine Share, and began traveling around California with them. In September 1968, they took her to meet Charlie Manson and the family at Spahns Movie Ranch, a 500-acre ranch, located in the Santa Susana Mountains. Three weeks later she moved to the ranch and became one of Mansons devout followers. Manson Gives Van Houten to Tex Watson: Later described by a psychiatrist as a spoiled little princess, Van Houten was accepted by the family members, but Manson seemed disinterested in her and her pretty face. He never gave her a special family name and immediately after her arrival he assigned her to be Tex Watsons girl. The lack of attention from Manson made Leslie try harder to get into his good graces. When the opportunity to prove her commitment to Manson arrived on August 10, 1969, she accepted. With her family idol, Patricia Krenwinkel, and boyfriend, Tex Watson, by her side, Van Houten entered the home of Leno and Rosemary LaBianco. She was aware that on the previous night family members had butchered Sharon Tate and four others. She listened the night before to the stories Krenwinkel told about the thrill she received as she stabbed the bound, pregnant Sharon Tate. Now it was Van Houtens chance to make Manson see her true commitment to him by performing equally horrific acts. The LaBianca Murders Inside the LaBianca home, Van Houten and Krenwinkel tied an electrical cord around the neck of 38-year-old Rosemary LaBianca. Rosemary, laying in the bedroom, could hear her husband, Leon, being murdered in the other room. When she began to panic, the two women put a pillow case over her head and Van Houten held her down as Tex and Krenwinkel took turns stabbing her. After the murder, Van Houten cleaned up traces of fingerprints, ate, changed clothes and hitched hiked to Spahns Ranch. Van Houten Implicates Charlie and the Family in Murder: The police raided Spahns Ranch on August 16, 1969, and Barker Ranch on October, 10 and Van Houten and many of the Manson family members were arrested. During interrogation, Van Houten told police about Susan Atkins and Patricia Krenwinkles involvement in the Tate murder. She also told authorities of Atkins involvement in the murder of music teacher, Gary Hinman, after a botched drug deal. Giggles and Chants Van Houten was eventually tried for her involvement in the murder of Rosemary LaBianco. She, Krenwinkel and Atkins made several attempts to disrupt court proceedings by chanting, yelling at the prosecutors and giggling during descriptive testimony about the Tate and LaBianco murders. Under Charlie Mansons directions, Van Houten repeatedly fired the public defenders who tried to separate her trial from those being tried for the Tate murders since she had not participated in the crimes. The Murder of Ronald Hughes: Toward the end of the trial, Van Houtens hippie lawyer Ronald Hughes, refused to allow Manson to manipulate his client by allowing her to implicate herself further in the murders to protect Manson. Soon after he made his objections known to the court, he vanished. Months later his body was found wedged between rocks in Ventura County. Later, some of the Manson Family admitted that family members were responsible for his murder, although no one has ever been arrested. Sentenced to Die The jury found Leslie Van Houten guilty of two counts of first-degree murder and one count of conspiracy to commit murder and she was sentenced to death. California outlawed the death penalty in 1972 and her sentence was commuted a life imprisonment. Van Houten was granted a second trial after it was determined that the judge in her previous case failed to call a mistrial after Hughes disappearance. The second trial began in January 1977 and ended in a deadlock nine months later and for six months Van Houten was out on bail. The Van Houten who appeared in the original murder trial and the one who appeared in the retrial was a different person. She had cut off all ties to Manson and publicly denounced him and his beliefs and accepted the reality of her crimes. Back to Jail for Good In March 1978 she returned to the courtroom for her third trial and this time she was found guilty and sentenced again to life imprisonment. Leslie Van Houtens Prison Days While in prison, Van Houten has been married and divorced, received a B.A. in English Literature, and is active in recovery groups in which she shared her experience, strength, and hope. She has been denied parole 14 times, but has said she will keep trying. As to her involvement in the horrific acts committed on that August evening in 1969 she chalks it up to LSD, mind control methods used by Charles Manson, and brain washing. Currently, she is at the California Institute for Women in Frontera, California. Source:Desert Shadows by Bob MurphyHelter Skelter by Vincent Bugliosi and Curt GentryThe Trial of Charles Manson by Bradley Steffens

Law Related to hospitality American Disablity Act Essay

Law Related to hospitality American Disablity Act - Essay Example The Americans with Disabilities Act (ADA) keenly describes the term disability, states those safeguarded by such laws and clearly prohibits discrimination based on disability in areas we shall discuss. ADA describes individuals with disability as those who have physical or mental deficiency that limit there performance in life (U.S. Equal Employment Opportunity Commission). Alternatively it is described as anyone who has some history on such impairment or that perceived by members of the society to have such an impairment (A Guide to Disability Rights Law). ADA Title I addresses employment of persons with disabilities. Employers are supposed to extend equal opportunities to qualified candidates regardless of the physical or mental state. Employers with more than fifteen employees have to observe this law while recruiting, hiring, training, promoting, paying and while extending any other benefits and privileges in the course of employment (Goren). Events of violation of such rights sh ould be filed with the United States Equal Employment Opportunity commission (EEOC) that issues a â€Å"right-to –sue† letter. ADA Title II addresses the benefits entitled to persons with disabilities from the State and Local governments (Goren). Benefits such as those derived from the programs, activities and services of these offices should be available to the less-abled persons. These people should not be discriminated, and special programs should be empowered to lead a self-reliant life in the society. Violations should be reported to the department of Justice with a period that does not exceed 180 days. ADA Title II also addresses public transport of individuals with disabilities. They should not be discriminated, and the public service automobiles should be designed in a manner that cater for such people while Para-transit for sake of such people is highly encouraged. ADA Title III covers public accommodation where such services should be extended in a

The Transformation Change in British Airways Case Study

The Transformation Change in British Airways - Case Study Example Divisional al differences were very evident taking into consideration that there were two chairmen, different set of executives, and detached marketing strategies.  Divisional differences were very evident taking into consideration that there were two chairmen, different set of executives, and detached marketing strategies.   2. These were the issues faced by BA in order to survive and to be a competitive player in the airline industry.   In terms of the change order, it can be inferred that the second-order change was implemented as evidenced by their significant reengineering of business focus and strategic direction. Previously, BA was very product-oriented and their main concern was â€Å"flying the British flag†. Their initiative was more on engineering,  and increasing plane routes in Europe. They forgot the critical importance of customers in the equation hence customer dissatisfaction became synonymous with the name BA. In contrast, the new direction taken by L ord John King and Mr. Collin Marshall gave more emphasis on the human aspect of business embodied in the universal term called customer service and satisfaction. These efforts fundamentally altered the way of thinking and doing business in BA.   3. Culture and people played the major levers used to effect the new direction. On the side, systems lever was also re-engineered to put more emphasis on service marketing and reward systems. The important first step was to break the previous product-oriented culture and to infuse the value of customer service as the new way of doing business. Several programs were implemented and very notable was PPF or Putting People First wherein employees were trained to gauge customer service in different perspectives and different settings. This helped employees to be emphatic in implementing the customer service efforts initiated by BA. As an offshoot of this program, several agenda like MPF (Managing People First), A Day in the Life, Brainwaves, To Be the Best, and Awards for Excellence were introduced with the objective of enforcing the significance of customer satisfaction and rewarding those who implement the programs religiously.

Living Through the Pain of Ankylosing Spondylitis Essay Example for Free

Living Through the Pain of Ankylosing Spondylitis Essay As I sit next to my sister, Natalie, she seems saddened as she tells the story that started her difficult journey of dealing with a lifelong disease. As she describes it, â€Å"At the young age of 13, when my girlfriends were thinking about an upcoming 1950s-genre sock hop, I found myself in a Milwaukee back brace to treat a curvature of my spine called scoliosis. The brace keeps the spine virtually immobile. It held my head in alignment with metal bars, clear down to a plastic mold over my hips. I wore the brace for two years and the kids in my school would ask if I had been in a car wreck. I later started high school in new Nike tennis shoes and the awkward metal brace. When I was a sophomore, I developed a severe bowel inflammation episode which the doctor thought was bacterial dysentery. It was awful, and little did I know that this was the start of a series of problems that are all part of a chronic disease. About two weeks later, I developed painful swelling in my right knee. It was severe enough to require removal of an unusually large amount of synovial fluid. A few days after the right knee seemed to heal, the left knee swelled up. The same pattern continued for the next several years and the doctors said it was just arthritis. I then developed an eye infection called iritis in my right eye. It was so severe that it needed daily cortisone injections for 10 days, eye drops and resting in complete darkness. For the next four years, I experienced severe hip (sacroiliac (SI)) pain that made walking difficult. A pelvic X-ray was taken, which showed fusion in one of the SI joints. I was tested and found positive for the HLAB27 gene. The rheumatologist changed the diagnosis from arthritis to a definitive Ankylosing Spondylitis which is a debilitating, painful disease, without a cure, that would continue to worsen throughout my life and would most likely end with me crippled and in a wheelchair† (Rasmussen, 2010) Ankylosing Spondylitis (AS) is a ruthless, genetic disease that makes life very painful and difficult for those affected by it. AS affects as many as 2. 4 million people in the US today, which is more than multiple sclerosis, cystic fibrosis and Lou Gehrig’s disease combined. Scientists are currently attempting to find out what this disease is, how it is contracted, and what can be done to help those who have AS manage their pain, avoid further bodily damage and hopefully find a cure. Pathophysiology: Ankylosing Spondylitis Ankylosing Spondylitis (AS) is a chronic inflammatory arthritis and an autoimmune disease. An autoimmune disease is when the body’s natural immune system, that is supposed to fight against germs or foreign cells that enter your body, mistake its own healthy cells as being invaders and attack them. This can affect any part of the body or many parts of the body at the same time. In the case of Ankylosing Spondylitis, the immune system attacks its own cells causing arthritis of the spine, sacroiliac (hip) joints and can cause inflammation of the eyes, lungs, and heart valves. It varies from intermittent episodes of back pain that occur throughout life to a severe chronic disease that attacks the spine, peripheral joints and other body organs, resulting in severe joint and back stiffness, loss of motion and deformity as life progresses. Signs and symptoms The beginning physical signs of AS usually start to appear in late adolescence or early adulthood (ages 17-35), but the symptoms can occur in younger children or much later in life as well. The first symptoms of AS can include frequent pain and stiffness in the lower back and buttocks, and symptoms come on gradually over the course of a few weeks or months. At first, discomfort may only be felt on one side, or alternate sides. The pain is usually dull and diffuse, rather than localized. This pain and stiffness is usually worse in the mornings and during the night, but may be improved by a warm shower or light exercise. Also, in the early stages of AS, there may be mild fever, loss of appetite and general discomfort. Many people with AS also experience bowel inflammation and iritis or uveitis (inflammation of the eyes). About one third of people with AS will experience inflammation of the eye at least once. Signs of iritis or uevitis are: Eye(s) becoming painful, watery, red and individuals may experience blurred vision and sensitivity to bright light (Van der Linden S, 2009). Varying levels of fatigue may also result from the inflammation caused by AS. The body must use extra energy to deal with the inflammation, thus causing fatigue. Mild to moderate anemia, may result from the inflammation, which can contribute to an overall feeling of tiredness. In a minority of individuals, the pain does not start in the lower back, but in a peripheral joint such as the hip, ankle, elbow, knee, heel or shoulder. This pain is commonly caused by enthesitis, which is the inflammation of the site where a ligament or tendon attaches to bone. Inflammation and pain in peripheral joints is more common in juveniles with AS. This can be confusing since, without the immediate presence of back pain, AS may look like some other form of arthritis. AS is more common in young men than in women. Typically, 1 in 200 men have AS, whereas 1 in 500 women have the disease. The symptoms or pattern of the disease are different in women. Quoting Dr. Elaine Adams, Women often present in a little more atypical fashion so its even harder to make the diagnoses in women. For example, some women with AS have stated that their symptoms started in the neck rather than in the lower back† (Adams, 2010). The pain normally becomes persistent (chronic), is felt on both sides, and lasts for at least three months. Over the course of months or years, the stiffness and pain can spread up the spine and into the neck. Pain and tenderness spreading to the ribs, shoulder blades, hips, thighs and heels is possible as well. Advanced AS sufferers eventually experience lack of spinal mobility due to spinal fusion. Spinal fusion occurs when damage to the joint and surrounding bone causes calcium to build up which acts like a cement to keep the bones from grinding together. Fusion eliminates the pain caused by the bones grinding together, but creates the complication of limited flexibility or immobility. Diagnosis There is no direct test to diagnose AS. A clinical examination and X-ray[-0] studies of the spine, are the major diagnostic tools. A drawback of X-ray diagnosis is that signs and symptoms of AS have usually been established as long as 8–10 years prior for changes to be seen on a plain film X-ray, which means a delay of as long as 10 years before adequate therapies and treatments can be introduced. Options for earlier diagnosis are tomography[-1] and magnetic resonance imaging[-2] (MRI) of the sacroiliac joints, but the reliability of these tests is still unclear. Also, MRI can be cost prohibitive (Thomas E, 1998, pp. 343-7). A physical examination by a doctor or rheumatologist is necessary in properly diagnosing AS. The examination would entail looking for sites of inflammation, and checking for pain and tenderness along the back, pelvic bones, sacroiliac joints, chest and heels. Other symptoms and indicators are also taken into account, including a history of iritis or uveitis (inflammation of the eye), a history of gastrointestinal infections (for example, the presence of Crohns Disease or ulcerative colitis), a family history of AS, as well as fatigue due to the presence of inflammation. The Schobers test[-3] is a useful clinical measure of flexion of the lumbar spine performed during examination. Ankylosing Spondylitis is considered a genetic disease and studies have linked AS with a genetic marker called HLA-B27. However, testing positive for this marker is not a guarantee that a person will contract the disease. Approximately 90% of AS patients carry the HLA-B27 marker but 10% who exhibit AS disease characteristics do not. The association between AS and HLA-B27 varies in different ethnic and racial groups. 95% of people in the Caucasian population who have AS test HLA-B27 positive. However, only 50% of African American patients with AS possess HLA-B27 marker. Therefore, 5% of Caucasians and 50% of African Americans who have AS do not carry the HLA-B27 marker. In 2007, a collaborative effort by an international team of researchers in the U. K. , Australia and the United States led to the discovery of two genes, ARTS1 and IL23R[-4], that also contribute to the cause of AS. The findings were published in the November 2007 edition of Nature Genetics, a journal that emphasizes research on the genetic basis for common and complex diseases (Brionez TF, 2008, pp. 348-91). Together with HLA-B27, these two genes account for roughly 70% of the overall incidence of the disease. Treatment with Medications There are many medications available to treat AS and its symptoms. Depending on the stage of the disease and its rate of progression, different medications are recommended. People respond to medications with varying levels of effectiveness, thus it may take time to find the most effective medication for treating someone with Ankylosing Spondylitis. Nonsteroidal Anti-Inflammatory Drugs (NSAIDs) NSAIDs are the most commonly used class of medication used in treating the inflammation and swelling associated with AS and thus reduce pain and stiffness. For example, Ibuprofen is a generic NSAID and is found in over-the-counter pain relievers such as Advil and Motrin. They commonly come in tablet form and are taken orally. Sometimes high doses of NSAIDs are needed to maintain relief from the symptoms of Ankylosing Spondylitis. This can pose a problem in that NSAIDs can cause significant side effects, especially in the gastrointestinal tract (stomach, intestines, etc. ). NSAIDs can cause reduction in the protective mucus in the stomach, which can cause stomach irritation. In time, this can lead to heartburn, gastritis as well as ulcers and even bleeding. People can take other medications, such as antacids, to neutralize or prevent the production of excess stomach acid or take drugs to help coat and protect the stomach and help restore the lost mucus. According to Spondylitis Association of America, there is a different class of NSAIDs known as COX-2 inhibitors (or COXIBs) have helped some patients reduce the risk of gastrointestinal complications associated with traditional NSAID therapy. An example of a COXIB is Celebrex (Celecoxib), which is still being used to treat spondyloarthritis. Others, such as Vioxx, were pulled from the market because of potential cardiac side effects (SAA Medication Treatments, 2009). Although NSAIDs are commonly the first line of medications used to treat Ankylosing Spondylitis, sometimes they arent enough to control the symptoms. NSAIDs may only be partially effective or the side effects too severe to continue their use. In this case, a doctor may prescribe one of the following medications: Sulfasalazine Sulfasalazine is one type of medication that can be helpful to some people with this severe disease. It is known to effectively control not only pain and joint swelling from arthritis of the small joints, but also the intestinal lesions in inflammatory bowel disease. It comes in tablet form and is taken orally. Side effects are relatively infrequent, but can include headaches, abdominal bloating, nausea and oral ulcers. Rarely, someone being prescribed this medication can develop bone marrow suppression, which is why it is important to regularly monitor blood counts. Methotrexate Originally developed to treat cancer, this chemotherapy drug is widely used and often very effective for the treatment of rheumatoid arthritis. When prescribed for treating Ankylosing Spondylitis, it is given in much smaller doses. Methotrexate can either be taken via a self-injectable shot, or orally in tablet form. When taking methotrexate, it is also necessary to take the vitamin folic acid in order to help suppress possible side effects. Oral ulcers and nausea are the most common side effects, but can be minimized by taking folic acid. Because of other potential serious side effects, the frequent monitoring of blood counts and liver tests are required. Methotrexate lowers the ability for patients to fight infection. Therefore, patients taking it should avoid contact with those who are ill. Corticosteroids Corticosteroids such as prednisone can be effective in relieving the inflammation of AS, but the side effects of long-term use can be very severe. Corticosteroid injections into the inflamed joints can provide temporary relief of the pain caused by arthritis or bursitis. In instances of Achilles tendonitis, such injections are rarely, if ever used because of the risk of rupturing the Achilles tendon. Also, the usefulness of corticosteroid injections to relieve the symptoms of plantar fasciitis (heel pain) is not clear. Tumor Necrosis Factor alpha inhibitors AS patients produce too much of an inflammatory substance called Tumor-Necrosis-Factor alpha (TNF-a). TNF-a blockers are biologic medications that have shown great promise in treating AS by binding the excess TNF-a, thus reducing inflammation. TNF-a blockers slow the progress of AS in the majority of clinical cases, helping many patients receive a significant reduction, though not elimination, of their inflammation and pain. They have been shown to be highly effective in treating the arthritis of the joints and the spinal arthritis associated with Ankylosing Spondylitis. Examples of TNF? [-5] blockers are: Enbrel (etanercept[-6]), Remicade (infliximab[-7]), Humira (adalimumab[-8]) and Simponi (Golimumab). Besides the often high cost of over $600 per injection, the most serious known side effect of the TNF blockers is the fact that these drugs increase the risk of infections, especially tuberculosis. Thus, a TB test is usually required before starting any of the TNF therapies. Patients taking the TNF medications are advised to limit their exposure to others who are or may be carrying a virus (such as a cold or flu) or who may have a bacterial or fungal infection. A very rare possible complication is increased frequency of cancer, especially of the blood, such as leukemia or of the lymphatic system as in lymphoma. (SAA Medication Treatments, 2009).

Public Relations and Democratic Communication Essays -- Democratic Com

Consider the arguments for and against the view that Public Relations enhance democratic communication. While democratic communication influenced by many different factors, especially in capitalist society, the elites represents as dominant groups that have more opportunities to express their voice. Among to the rest, Public Relations play an important role in the communication between public and different organizations. The core of this essay is based on the debate of whether Public Relations enhance democratic communication. This paper will mainly divide into three sections. Firstly, the discussion on the main question will focus on if the public relations have beneficially effects on democratic communication; secondly, the discussion will be the neutrality opinion about the relationship between public relations and democracy communication; thirdly, the reasons why the theorists considering the public relations reinforce the democratic communication will be listed. The primary hypothesis of this debate is Public Relations have beneficial effects on democratic communication. Public Relations mainly target on public, which through spinning and lobby group work to promote the image of political groups, corporate and other organizations, and then release the stress relationship between public and groups. In the beginning of twentieth century, the emergence of public relations was for getting on well with the speed of commercial development, as what Stanley Kelley describe, this group is ‘a class of professional propagandists’ (Stanley Kelley: 1956, p.16). However, in nowadays, this group of people actively can be found among political groups, advertising purposes and marketing issues etc. The members within professional ... ...002) Public relations democracy: public relations, politics and the mass media in Britain Manchester University Press pp47 Miller, D & Dinan, W (2007) ‘Public Relations and the Subversion of Democracy’ cited in Miller, D & Dinan, W (eds.) Thinker, Faker, Spinner, Spy: Corporate PR and the Assault on Democracy, London: Pluto Press Moloney, K (2006a) Rethinking Public Relations, 2nd edition, London: Routledge Kavanagh (1995) cited in Davis, Aeron (2002) Public relations democracy: public relations, politics and the mass media in Britain Manchester University Press Neill (1998) appeared in Davis, Aeron (2002) Public relations democracy: public relations, politics and the mass media in Britain Manchester University Press Miller, D & Dinan, W (2000) ‘The rise of the PR Industry in Britain, 1979-1998’ European Journal of Communication, 15(1): 5-35 pp. 13

Classic Airlines and Marketing

Classic Airlines and Marketing MKT/571 – Marketing September 17, 2012 Classic Airlines and Marketing Classic Airlines, the fifth largest airline carrier, currently serves 240 cities with more than 2,300 daily flights. However, Classic Airlines has experienced over the past three years a decline in their frequent flier program Classic Rewards along with customer confidence declining as well and stock prices has decreased by 10% according to University of Phoenix, 2012. Marketing is assigned the task of revamping the customer loyalty program and increasing membership while operating under a 15% reduction in expenses across the company.The challenges that the marketing management is faced with include a downward turn of morale among the employees; retaining and recruiting of new members for Classic Rewards, and the lack of support from upper management. Marketing management is the process of â€Å"creating, communicating, and delivering value to customers and for managing custom er relationships in ways that benefit the organization and its stakeholders† (Kotler & Keller, 2006, p. 6). Identifying Marketing ChallengesThe marketing management team has identified that the majority (60%) of its Reward membership are at the basic tier, 25% are on the Silver Rewards level, and only 15% are Gold Rewards members. Of these members 80% are business travelers with the remaining 20% leisure travelers. With this information, marketing instituted surveys to determine what the needs of the members are. The replies from the business traveler ranged from the dislike for connections and delays, the desire for quality service, and the idea that the frequent flier points are the result of the airline’s investment in the customer.Whereas, the leisure traveler is more interested in lower air fare and is more willing to have more connections if it will save the traveler money. Strength, weakness, opportunities, and threats (SWOT) analysis of Classic Airlines top thre e competitors—British Airlines, Northwest Airlines, and United Airlines—were completed by John Hartman, Senior Vice President of Human Resources. Based on the SWOT analysis, all three competitors have a strong and successful loyalty program. A common weakness between the three companies is the union at each airline.An opportunity recognized by the three companies is the customers’ needs are constantly changing and the airline industry is rebounding. Fuel and equipment along with competition are considered weaknesses by the three organizations. Gathering input from the Classic Rewards members was the responsibility of Renee Epson, Senior Vice President of Customer Service. Interviews of 500 Gold and Platinum Classic Rewards members revealed that advertising campaigns are failing in conveying an accurate and meaningful picture of the airline.In regard to the Classic reward program only 30% were either satisfied or very satisfied with the program and upgrades avail able. When asked if the members flew on other airlines, all categories excluding those who fly seven to 12 times a year responded that they flew other airlines more often than Classic Airlines. Only 8% have been Classic Rewards members for more than five years with the majority been members for one to three years. Strategic Planning The marketing management team has been performing strategic planning to implement a value chain.A value chain states Kotler and Keller, (2006), â€Å"identifies nine strategically relevant activities that create value and cost in a specific business† (p. 38). The team has identified opportunities, weaknesses, strengths, and threats for Classic Airlines’ competitors and through surveys and interviews for Classic Airlines. The identification of the concerns of the Rewards program members enables the marketing team to address these concerns and implement recommendations for improving the Classic Rewards program.This is part of the new offering realization program that enables Classic Airlines to develop and implement new high-quality products while remaining within the budget. Another part of the value chain is the identification of new markets to attract new customers. Classic Airlines needs to rebuild its customer relationship management process this in turn will improve relationships and understanding with both internal and external customers. ConclusionClassic Airlines marketing management is working on improving the organization’s rewards program while remaining within the budget that has a 15% decrease with the result of increasing the profits. A major challenge for the marketing management team is the lack of support from upper management. However, the team has begun the strategic planning of implementing a value chain method. The use of a SWOT analysis, surveys, and interviews of current customers has provided the team with an insight of the issues that must be addressed.Marketing is a process of deliverin g value to its customers while managing customers’ relationships and producing revenue and profit for the company and its stakeholders. References Kotler, P. , & Keller, K. (2006). Marketing Management (12th ed. ). Upper Saddle River, NJ: Pearson-Prentice Hall. University of Phoenix. (2012). Scenario: Classic Airlines. Retrieved from University of Phoenix, MKT571-Marketing website